LLoomstratAnalytics
Performance dashboard & web analytics

Every channel, one number your clients trust.

Spend, CPL, ROAS, and funnel metrics for Meta, Google, TikTok, and LinkedIn in a single cross-channel view — with SEO rank tracking, anomaly detection, and budget pacing built in.

Cross-channel dashboard

A blended total, without losing the platform-level detail.

Meta, Google, TikTok, and LinkedIn ad accounts sync into one workspace. Filter down to a single platform or view a consolidated cross-channel total for spend, leads, and ROAS, then drill into campaign, ad-set, and creative-level performance for whichever platform you're looking at.

  • Leads / Sales mode toggle, applied across every tile and chart
  • Period-over-period comparison mode
  • Date-range presets for fast reporting windows
See it on your accounts
app.loomstrat.com/dashboard
Leads modeLast 30 days
Total spend
$142.8k+6.2%
Blended ROAS
4.1x+0.4x
Cost / lead
$18.90-9%
app.loomstrat.com/seo
87%
Site audit score
KeywordRankChange
ppc agency near me4+3
facebook ads management9+1
marketing agency reporting14-2
local lead generation60
Web analytics & SEO

Organic performance next to paid, not in a separate tool.

The Web Analytics & SEO tab surfaces organic search queries and landing-page performance alongside your paid metrics. Rank tracking shows day-over-day rank-change deltas per keyword, and the site audit scores technical health with issues grouped by category so your team knows what to fix first.

  • Organic search queries and top landing pages
  • Keyword rank tracking with rank-change deltas
  • Site audit score with categorized issues
Anomaly & fatigue detection

Catch the spike before your client does.

A rolling z-score watches spend, CPL, ROAS, and CTR trends for each account and flags statistically abnormal movement. Creative fatigue detection scores CTR and frequency trends together, badges creative that's wearing out, and suggests a next action before performance quietly erodes.

  • Z-score based anomaly flags on core metrics
  • Fatigue badge plus a suggested action per creative
  • Automation rules can act on either signal directly
See automation rules
app.loomstrat.com/dashboard/creatives
Summer Sale — Video 3
Frequency 4.2 · CTR down 38%
Fatigued
Retargeting — Carousel A
ROAS z-score -2.4
Anomaly
app.loomstrat.com/dashboard/pacing
Acme — Spring Sale
118% of monthly budget
Over pace
Nova Fit — Prospecting
104% of monthly budget
On track
Brightline — Retargeting
76% of monthly budget
Under pace
Predictive budget pacing

Know a budget will overrun before it does.

Every campaign's spend trajectory is projected against its monthly budget and labeled under-pacing, on-track, or over-pacing — so your team can adjust before a client asks why the budget ran out on day 22.

See how pacing weighs closed-loop ROAS →
FAQs

Questions about the dashboard.

Want the full picture? Browse all features.

The dashboard syncs Meta Ads, Google Ads, TikTok Ads, and LinkedIn Ads into one workspace, with per-platform filtering and a consolidated cross-channel total, plus drill-down to the campaign, ad-set, and creative level for each.

See your ad performance data the way it should look.

Book a walkthrough with the Loomstrat team and see your accounts inside the platform.

Request a demoTalk to sales